MLB Star Derek Jeter's Is Facing A $4.7 million Lawsuit Against Frigo (Men's Underwear Company) And 50 Cent Responds

Is This 50's  Fault For Derek Being Sued ?

BHR Hollywood Reports..........Derek Jeter's opinions about 50 Cent have come back to bite him in the butt with the filing of a $4.7 million lawsuit from Frigo, a men's underwear company.

The retired Yankees star, 41, was supposed to be a spokesman for the brand, but when he was unavailable for the company’s U.S. launch, they tapped rapper 50 Cent for the gig.

50 Cent

In court documents obtained by reports Frigo owner Mathias Ingvarsson, who filed the suit, claimed that Jeter backed out in 2013, saying 50 was too “urban” for the brand.

After the baseball pro’s alleged comments went public, 50 Cent (born Curtis Jackson), 40, took to Instagram on Wednesday, Nov. 18, to respond.

According to reports, the former MLB star signed a three-year deal in 2011 to be a director of the company and participate in publicity events.


The report states:
"[...] things went south in 2013 -- first, Jeter allegedly told Frigo he didn't want his involvement with the company to be public during the U.S. launch.

Derek Jeter 

So, the company tapped 50 Cent to be the brand ambassador instead -- which didn't jive with Jeter, according to the suit.

And why? The majority owner of Frigo, Mathias Ingvarsson, claims Jeter felt 50 would make the brand too 'urban.' Weird, considering Jeter is mixed race.

By the way, the company ended up bringing on Carmelo Anthony and Timbaland as brand reps."

Frigo claims the company has lost nearly $30 million in value since Jeter backed out of the deal. The majority owner is asking that Jeter pay $4.7 million and is willing to take the case to arbitration.

Jeter has yet to comment on the suit, but 50 Cent is talking (as usual). On Wednesday, he posted a message on Instagram saying he was no longer a New York Yankees fan.