CBS & THE NFL Bogards Rihanna Song & No Further Broadcasts

CBS & THE NFL Bogards Rihanna Song for the entired Year

BHR HollyWood Reports.........Singer Rihanna lashed out at CBS on Tuesday for its plans to restore her song to its "Thursday Night Football" broadcast after cutting it last week.

Rihanna apparently woke up this morning and realized she didn’t like it, so we await her next reaction.

 The Pop Star singer told the NFL “F— you,” on Twitter this morning, the league has returned the favor.

A CBS spokesman said any plans to re-introduce her song “Run This Town” to their Thursday Night Football open had changed, and she won’t be involved in any further broadcasts.

“Beginning this Thursday, we will be moving in a different direction with some elements of our Thursday Night Football open,” CBS senior vice president of communications Jen Sabatelle said, via USA Today. “We will be using our newly created Thursday Night Football theme music to open our game broadcast.”

The league pulled the song of the famous domestic violence victim as part of an effort to adopt a more serious tone to the Ravens-Steelers pre-game in light of the Ray Rice news of the week.

CBS decides to exclude Rihanna from all pre-games

CBS has thought better of opening tonight’s pregame show in Baltimore with a feature including a song by one of America’s most prominent survivors of domestic violence.

CBS Sports officials told Richard Deitsch of Sports Illustrated that they will no longer use a planned opening segment featuring Rihanna’s “Run This Town.” Rihanna, like Janay Rice, was the victim in a high-profile domestic violence case.

Instead, CBS will begin the pregame show with a report from Norah O’Donnell, who interviewed NFL Commissioner Roger Goodell on Wednesday.

This was not the way CBS expected to open its coveted Thursday Night Football programming, but CBS Sports chairman Sean McManus told Deitsch that the Rice case is simply too big not to be the focal point of tonight’s game in Baltimore.

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“It’s important to realize we are not overreacting to this story but it is as big a story as has faced the NFL,” said McManus. “We thought journalistically and from a tone standpoint, we needed to have the appropriate tone and coverage. A lot of the production elements we wanted in the show are being eliminated because of time or tone.”

This story has done something that few off-field stories in NFL history have managed to do: It has overshadowed the game. CBS has a tall order juggling the need to address that story with the need to satisfy fans who tune in to watch a football game.

I'm Big Blac this is your BHR HollyWood Reports