Do the Super Bowl Halftime Show Get Paid for their performances do you want to know
|Bruno Mars Won’t Get Paid for His Super Bowl Halftime Show|
“We’re putting someone up there for 12 and a half minutes in front of the largest audience that any television program garners in the United States,” NFL Director of Programming Lawrence Randall, told TIME last year. “It’s a pretty good deal. It’s the famous win-win for both parties.”
Indeed, the Super Bowl is often the biggest stage any artist gets to play. Beyonce’s performance last year, which featured a surprise reunion of her group Destiny’s Child, pulled in about 104 million viewers and was one of the most-watched moments of the entire game. Madonna attracted 112.5 million viewers the year before with a wide-ranging medley that included guest spots by Cee Lo Green, M.I.A. and LMFAO.
|Pop superstar Bruno Mars|
The huge exposure regularly leads to a big sales boost for artists. Album sales for Beyonce and Destiny’s Child jumped 40 percent the week after last year’s Super Bowl. The bump has been even more pronounced for older bands like the Who, whose Greatest Hits album more than doubled in sales after their halftime show in 2010.
|Super Bowl Sunday|
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